Company badge
Primary corporate identity. Used in site navigation, research bulletins and corporate satire.
Official visual standards
One company.
Three identities.
Zero outside consultants.
The working design system for trustmebroanalytics.com, The Dynasty Dispatch and the Sweats Only dynasty league.
Identity architecture
Primary marks
Each mark has a separate job; none should be stretched, skewed or placed inside a clip-art football.
League crest
Official mark of Sweats Only. Use for league history, standings, championship and franchise materials.
Publication masthead
Reserved for issues, articles and promotions for the company's flagship publication.
Color system
Institutional colors
Built around newsroom ink, archive paper, championship gold and league purple.
Analytics Ink
#0B1522Archive Paper
#F3EEE2Research Gold
#C59748Sweats Purple
#7443A2Field Green
#324B3AData Silver
#C8CED6Typography
Editorial voice, visually
The system intentionally relies on durable web-safe families for fast loading and dependable rendering.
Display / Condensed Sans
OBJECTIVE ANALYSIS
Impact, Haettenschweiler, Arial Narrow BoldEditorial / Serif
The rankings remain correct even when the results disagree.
Georgia, Times New RomanUtility / Sans
RESEARCH BULLETIN 001 · PEER REVIEW PENDING
Arial, HelveticaInterface components
Reusable publication pieces
These are the base components for future issue archives, franchise pages and League Bible content.
Buttons
Editorial label
Trust Me Bro Certified™
Confidence exceeds available evidence.
Research finding
93%Confidence in personal IDP evaluations
Franchise color
Official team identities
Team marks retain their own palettes while living inside a neutral company framework.
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Est. 2024
Poultry Science
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handyjallday
Est. 2024
MayeTHEforceBewithMe
Est. 2024
The Dudes
Est. 2024
The Wolf on Rubin Street
Est. 2024
Just Purdy
Est. 2024
Off to Grandma
Est. 2024
Three Nix Nine
Est. 2024
You Like That!
Est. 2024
The Weekend Lovers
Est. 2024
Shough N Sons Electric Co.
Est. 2025
Tyreek Child Support
Est. 2024
Of Mice and Mendozas
Est. 2024